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managing client expectations
Finding that perfect balance between what your clients expect and what you are able to deliver can be difficult and stressful. It’s definitely a skill that takes some time to master. On the CMblog...
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what does it take to operate a valued photography business
by Jennifer Dell I see the issue of value and photography come up quite often with photographer friends and on the CM photography forum. A photographer gets an email in response to their pricing...
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ideas to help enforce client galleries
by Melissa Koehler We’ve all been there before. The session was awesome, the family loves their photos, but they just won’t place their order. It’s something that I consistently see on the boards. I’m...
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culling | to keep or not to keep
by Bre Thurston Have you ever thought about the importance of proper culling? As photographers, we are often most concerned with obtaining correct focus, color, light, composition, good creativity,...
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pricing for profit | how to make it in the business of photography
by Lena Antaramian Pricing is a topic of many threads on many different photography forums – it seems that every day new questions about it pop up, invariably followed with a plea for help. I get it:...
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staying debt free
by Melissa Koehler Running your business with no debt allows you to have a larger profit margin, bring in more for your family and ultimately have the peace of mind that you deserve for all the hard...
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photographers newsletters
by Courtney Slazinik It seems like every time I turn around, another social media outlet is changing the way they are showing our information to the people who “like/follow” us. Since you don’t want...
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maximize your time and sales
by Alicia Gould Photographers often ask each other “how many images do you show in your galleries?” The answer for me is always, it depends! Each family I photograph is unique; they have different...
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where to watermark
by Melissa Koehler Watermarking, it’s something that we should be doing to every single image that we share online. That means facebook, blog and any other public sites. The topic of watermarking gets...
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indesign for album design
by Haley Lorraine I’ve said it before and I will say it again I LOVE designing albums! You can review my ten step album workflow here. InDesign is my favorite album design tool, hands down! Today I...
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tips for in-person sales
by Lena Antaramian To do in-person or on-line ordering – that’s the question that many photographers find themselves asking. Sure, on-line ordering is much easier and less time consuming; you upload...
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creating the perfect bio photo
by Jennifer Dell *self portrait bio image by Jennifer Dell As a photographer we are often asked to help a client create the perfect professional head-shot or biography photo. This is a common thing...
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lies photography clients tell you
by Angela Pointon If you’re a photographer, you’ve heard this at least once. Either it was in response to your session fee or your products. You start with a feeling of excitement. You have the...
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power yoga for your business
by Joy Vertz *image courtesy of CMpro Elena Blair Flexibility has never been more important in the photography industry than it is today. More competition, vendors, marketing approaches, social media...
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fall mini session tips
by Alicia Gould Setting up mini sessions doesn’t have to be stressful! Really consider what you are offering and who you are offering it to. Answer the following questions and there should be no...
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when to promote on facebook
by Ava Hristova I don’t know about you, but doing sales or advertising never excited me. Some people are great at it. Alas, I am not. However, by running my own business, if I want to be successful, I...
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are you afraid to market yourself
by Frayda Breitowitz “I’m not as good as THAT photographer.” “People won’t like my work.” “I’m not worth what I’m charging.” Sound familiar? Are you afraid to put yourself out there? These are the...
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how 1 woman wrote the perfect bio and found who she is
by Kellie Bieser Last year I launched a website for my photography. Most important to me in this endeavor was that every aspect…the images, the fonts, the colors, the language…would be a true...
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10 lessons learned during my first 365 days in business
Starting a photography business is so much fun, but it is also a lot of work. There are so many things to do, think about, and prepare for during the very first year and I often receive questions from...
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5 tips for a successful photography session
If I were to summarize what is most important for me to capture with my camera in two words it’s “honest beauty”. So when I create my art it is paramount for me to communicate the authenticity of my...
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